Why the Healthcare Industry and Affiliate Marketing is a Recipe for Success
In 2020, McKinsey estimated that the global wellness market was valued at 1.5 trillion. The wellness industry has enormous potential, and it would be well worth your time to make a small fortune as an affiliate marketer.
Affiliate marketing involves promoting other people’s products and services online by setting up links on your website or social media pages to their product pages. This way, when someone clicks on one of these links and buys something from the product page, you are making a small commission on the sale.
Why should you be an affiliate marketer in the health niche?
The wellness niche has some of the most successful influencers. For example, Sarah Flanagan, a registered nurse with more than 85K followers on Instagram receives free scrubs from the brand Figs and promotes them on her Instagram. Austin Chiang, MD, a gastroenterologist and Chief Medical Social Media Officer at Jefferson University Hospital, is another healthcare influencer worth following, with over 69K followers on Instagram (as of October, 2021).
Here are some compelling reasons to become an affiliate marketer in healthcare:
- You know the products in this niche better than anyone else.
- The health industry is growing by leaps and bounds every year, making it easier to make money selling their products online.
- People need to be healthy, so there will always be a demand for these services regardless of the economy.
- Paid ads are expensive, and people are becoming blind to these ads.
- Consumers trust people who have established credibility rather than messages from brands.
Affiliate marketing is a low-cost, easy way of making money online by promoting products in your passion niche. So why not give it a try? The extra cash you can bring into your bank account every month might surprise you!
How can you find products to promote as an affiliate marketer?
Brands that offer affiliate partnerships have instructions on their website on how you can sign up and become an affiliate partner. It is straightforward to sign up to be an affiliate marketer for the products that appeal to you. There are affiliate tracking extensions such as iDevAffiliate that make it easier for brands to work with affiliate marketers.
Typical products to promote for affiliate marketers
There are several products in the health industry that would be perfect for promoting online. Some popular ones include:
Yoga mats: Yoga mats are perfect for anyone who practices yoga or wants one at home for working out. They typically range in price from about $20 to $200.
Vitamin supplements: There are so many different types of vitamins and health supplements out there that it’s impossible not to find one perfect for your readers! Vitamin prices range from about $20 a month to around $100.
Protein powder: Protein powder is ideal for anyone trying to get into shape or already in shape and want to build muscle. Protein powder costs about $20 a month for the basic type, but if you get something more high-end, it can range anywhere up to $100 or more per month.
Gym equipment: If you have a home gym or belong to a fitness center, then there are all kinds of products that would be perfect for your blog. For example, a yoga ball is an excellent product for anyone who does workouts from home. They’re also very affordable and range in price from about $20 to as much as you want to pay!
Exercise Equipment: You can’t go wrong with exercise equipment because everyone can use it whether they work out at home or the gym. Prices vary depending on the type of equipment you are looking for.
Fitness club memberships: This is a perfect product to promote if your readers want to join the gym or fitness center that you go to! Most gyms have affiliate relationships with marketing companies, so it’s straightforward to sign up as an affiliate marketer for them.
Healthy food: You can promote subscriptions to healthy food from companies that offer ready to cook meals that people can cook without having to worry about shopping for ingredients.
How should you promote affiliate products?
You can market affiliate products through several ways:
One of them is through social media pages, especially Facebook, Instagram, YouTube, Twitter, etc.
Another way to promote these products is by writing blog posts about your experiences using them or what they have done for other people who have benefited from their use. Many companies will pay you to have a review about their product published.
You can also promote these products by creating an affiliate page on your website where all the products you promote are listed. If you have several different types of health-related services or products that you sell, this is the best way to keep everything organized.
The benefits of being a successful affiliate marketer in the health niche (e.g., freedom, time) are too good to pass up. You can earn extra money online by promoting products related to your area of expertise and helping others learn more about them. However, it takes time and effort for this strategy to pay off. Once you get the hang of promoting other people’s products, you will see how much easier it becomes over time!